About The Vital Man
The Vital Man reviews supplements aimed at men over 40, the drive, energy and vitality products that fill your feed and promise a great deal. The goal is simple: do the reading so you do not have to, and say plainly what the label and the research add up to.
Who writes it
Grant Mercer started The Vital Man after years of reading supplement labels that promised everything and proved nothing. He has written about men's health, training and nutrition since the early 2010s, and he is now in the 40-plus bracket he writes for.
Grant is a journalist, not a physician. Nothing on this site is medical advice or a diagnosis. A change in drive, energy or erections can be an early sign of a treatable health problem, so the right first step is a conversation with your own doctor, not a capsule.
Editorial policy
Every review on this site follows the same rules:
- Read the research. Claims about what an ingredient does are checked against published human studies, and those studies are linked so you can read them yourself.
- Name the dose, or flag that it is hidden. When a label lists the amount of each ingredient, we report it. When it hides everything in a proprietary blend, we say so, because that is a real limitation.
- Say the drawbacks out loud. Short supply per bottle, weak evidence, pushy marketing. If it is a mark against the product, it goes in the review.
- Disclose every affiliate link. Some links on this site earn us a commission if you buy. That is disclosed at the top of every page and again next to the links. It does not change the assessment, and we are not paid by any manufacturer to publish a review.
- Keep it current. When a review is updated, the date on the page changes with it.
How we make money
The Vital Man is funded by affiliate commissions. If you read a review, click through to a seller and buy, the seller pays us a percentage. You pay the same price you would have paid anyway. We only ever link to a product's official checkout, never to a third-party reseller, and a commission is never a reason a product scores well.
Contact
Corrections and questions: use the contact address in the site footer. If we get something wrong, tell us and we will fix it and note the change on the page.
Medical note. The Vital Man publishes journalism, not medical advice. Talk to a qualified clinician before starting or stopping any supplement or medication.